Senior Lecturer

• Phone: 61+ 7 5460 1617
• Fax: 61+ 7 5460 1324
• Email: k.bryceson@uq.edu.au
• View Curriculum Vitae
• View UQ Researcher Profile - Projects, publications, student theses and additional information.

Short Biography

Kim Bryceson is a Senior Lecturer in Agribusiness with the University of Queensland, Australia which she joined in 2000 after working in the private sector developing and implementing risk assessment decision support and competitive market intelligence / knowledge management systems for Agribusiness and the Energy sectors. Prior to this, her early career was as a  Senior Research Scientist in computer and satellite technology applications in the Commonwealth of Australia’s Department of Primary Industries, and the Cooperative Research Centre for  Soils & Land Management.

Kim’s current research is on the impact of electronic business technologies in agri-food value chains, the role of the internet and associated ‘e’ technologies in facilitating efficient business practices including:

• Food traceability systems in agri-food chains – investigation into “EReadiness in SMEs, particularly in relation to audit compliance and automation of traceability systems in agri-food chains as a means of managing supply and inventories, food safety & quality control, and for differentiating micro-markets in relation to subtle quality (credence) attributes.
• Sustainability of agri-food chains in relation to their ‘Carbon Footprint’ and Lean Chain management - measurement of economic, environmental and social sustainability expressed as CO2 equivalent per kg of product produced (i.e. Global Warming Potential) by each process in each component of individual agri-food chains with associated methods of reducing waste.
• Abstraction & Modelling of Agrifood Supply/Value  networks using Agent Based and Baysian Belief Modelling techniques to investigate emergent behaviours and the development of risk and/or performance management tools now a core part of future research

Recent and current projects include a Performance Metric development in Agribusiness, Lean Chain Analysis and Carbon Footprinting of a specialist cheese chain in the UK,  funded by the UK Govt; a Market Value Chain analysis of the Australian Bush Food Industry funded by the Desert Knowledge CRC and she is involved in  CUTELOOP - a European Union funded project with a  strategic objective of exploring how Intelligent Networked Devices such as enhanced RFID-based systems, can be used to effectively ‘integrate customers within an Integrated Enterprise’ particularly in relation to logistics and food safety traceability in the EU Fruit & Veg sectors.  

Kim teaches students undertaking the Bachelor and Masters’ degrees in Agribusiness, specialising in courses on  ‘E Technologies in the Food & Fibre Sector’ and her teaching also has a strong focus on ‘e’ Learning. Her latest educational research involves developing online Virtual Reality agribusiness environments for immersive learning in collaboration with colleagues in the UK.

In 2004 she won an individual University of Queensland Excellence in Teaching Award – and with Geoff Slaughter and Tony Dunne of NRSM, she won the 2004 AWB/Agforce Innovation in Grains Education Award for the development of an online Trading Room as part of a course on Commodity Trading. In 2005 she was shortlisted for an Australian Award for University Teaching and in 2006 her book “E Issues in Agribusiness – The ‘What’, ‘Why’, ‘How” was published by CABI Publishers, UK. In 2007 she won with Tony Dunne, and Ray Collins of NRSM a Carrick Program Award for Enhancing Student Learning through collaborations with Industry (BAgribusiness). In 2008 she is the Principle Resource Lecture for the Asian Productivity Organisation (APO)’s Supply Chain for Agribusiness Enterprises in the Asia Pacific Region Course held in Thailand in May.

More Information

• 'E' Issues in Agribusiness - The What, Why, How
  Link to CABI Publishing Bookshop
• UQ Excellence in Teaching 2004 Awarded to Kim Bryceson
• 2004 AWB/Agforce Innovation in Grains Education Award
• Australian Award for University Teaching, Finalist (Early Career), 2005
• UQ Women’s Fellowship,  2006
• Visiting Research Fellow, Lean Chain Centre, Cardiff University, UK Oct-Dec 2006, Jan ’07.
• Carrick Institute Program Award 2007 for Enhancing Student Learning through Industry Collaboration (BAgribusiness)
• Sabbatical 2008  Invited Visiting Scientist - International Food Chain Centre, University of Bonn, Germany. Feb – June 2008
• VAG - The Virtual Reality Agribusiness
• VAG - Pdf Brochure (1.16MB)